... she adopts a dark, brooding, electro-pop sound. Consequently, the song, with its minefield soundscapes akin to BANKS and Daughter, is therapeutic for its artist yet cathartic to its listeners. It is just a devastatingly beautiful number from a woman who has reclaimed her life.
— Ben Yung of The REVUE

Nashville, TN - EMMY Rival announces her debut self-titled EP to release March 31st, 2017, with lead single “Native Gold." An anti-fairytale relationship inspired the conversational and expressive EP, elevated by empowerment rather than agony. “Native Gold” features pop melodies and cinematic, spectral electronic production. Born Emily Keil, EMMY Rival shines in creating confessional lyrics from the end of a decade long relationship. The EP is a winding walk along the path to self-worth and the right to dignity. Rather than running away from darkness, EMMY Rival uses it to build a powerful inner empire. The moniker of EMMY Rival became the embodiment of the person Keil aims to be.


California’s Musicians Institute in Hollywood is where Rival’s musical journey began. Upon graduation, she moved to Las Vegas where she met Cee-Lo Green while working as an studio assistant at Odds on Records, a pivotal moment that drove her lyricism to communicate authentic emotion. Rival's time at the studio in Sin City working alongside many pop icons helped develop her musical confidence. Nashville’s prestigious songwriting community lured her away from California. Nashville producer Kyle Lampi helped her compose the pop sound on her debut EP. The two worked together to form an impressive and effortlessly transparent debut release